We believe the right story can change hearts and minds. By taking a thoughtful approach, driven by first-party data, we help companies make emotional connections that create loyal customers.
Along the way, we try to be a force for positive change and cultivate meaningful relationships with our people, clients, and communities.
We believe happy and healthy people take joy in their work and produce better outcomes for us and our clients.
Marketing is an art, but it must also be rooted in the science of data and analytics. Data will always trump emotion.
Courageous conversations are hard, but necessary. We are honest in our relationships with our people and clients.
We foster intellectual curiosity and continuous learning as it supports a growth mindset.
Our culture is a meritocracy that recognizes brilliant solutions can come from anywhere.
For 12 years, we operated as Arc Reactions Inc. – a marketing agency specializing in brand and web development.
We have augmented our service offerings and rebranding to MeDM – a data-driven, marketing engagement agency.
A national leader in content marketing and brand development. We’re known as good people that do good work.
MeDM’s team is diverse in expertise and experience.
From brilliant strategists to visionary creatives to unmatched content creators, our people bring the best of themselves to work every day.
Get to know the incredible minds behind our agency and how they can help unlock your brand’s potential.
As is often the case with B2B marketing campaigns, helping your customers understand how you support their success is key to driving engagement. Using first-party data as a foundation, we embarked on a value-added services campaign that placed EECOL's staff and their expertise front and centre.
New West Truck Centres (NWTC) illustrates MeDM's adaptability and support in the face of remarkable growth. Initially approaching us for a website, NWTC's journey with us evolved into a multifaceted partnership that transcended conventional client-agency dynamics.
Brand identity is the bedrock of Hire Value's remarkable journey, harmonizing perfectly with its core purpose: to deliver top-tier human resources consulting services.
MeDM’s long-standing partnership with Oasis Fertility Centre underscores our multifaceted capabilities and steadfast dedication to helping clients scale.
MeDM's collaboration with APEX in rebranding was driven by a clear vision – to align the brand with the essence of a group of government organizations striving to elevate each other.
Why Marshall McLuhan is still relevant to marketing Introduction If you’re a Canadian of a certain age or have studied communications theory, it’s a fair bet that you’ve heard […]
How the medium affects the messages we deliver in a digital age Introduction In Part 1 – Is the Medium Still the Message?, we learned about Marshall McLuhan’s theory on […]
What the latest data says about internet users, their preferences, and their behaviours The digital age can feel overwhelming – especially if you’re playing a game of catchup when it […]